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How can SMEs thrive amid ageing workforces and health concerns?

Inclusive, cost-efficient benefits help SMEs support employees of all ages and boost retention.

For growing medium-sized companies (SMEs) with fewer than 250 employees, people are their strongest assets. Knowing where to invest limited budgets to build a stronger workforce is vital for a thriving business. 

Employees are concerned about declining physical and mental well-being 

Our Health on Demand 2025 study found that worries over declining health affect employees across all age groups, and employees at SMEs are no exception: More than four in 10 worry about declining physical, cognitive, or mental and emotional health.

Percentage of employees at SMEs expressing concern about declining physical, cognitive or mental and emotional health

With physical health and cognitive decline being the top concerns among employees, benefits to support physical and mental health are vital to sustain talent engagement and retention. 

Physical and mental health benefits rank among top 10 for most valued benefits for SME employees

Mental health:

  • Mental health screenings
  • Insurance for the cost of mental health

Physical health:

  • Preventive cancer screenings
  • Insurance for doctors’ visits
  • Insurance for prescription drugs

How can SMEs maximise the potential of ageing employees in this longevity economy? 

By 2030, one in four people in Asia will be over 60. As the region revises its national retirement and reemployment policies, both employers and employees need to rethink their approach to managing extended working lives and strategies to maintain their health and well-being with care. Prioritising health spans through preventive health and wellness programs can improve the quality of their personal and professional lives in later years. 

SMEs that value flexibility and choice in their benefits plans can help employees stay healthy and reduce anxieties over their health. Size shouldn’t limit your organisation’s ability to offer benefits choices and the health coverage your employees need.

Indonesia’s best talent no longer choses an employer on salary alone. For SMEs competing against larger names, a thoughtful, health-led benefits plan is one of the few advantages that levels the field – and it costs less to keep a strong team than to keep rebuilding one.

Savitri Sri Lestari, SME Leader, Mercer Marsh Benefits Indonesia

How can Marsh help your business provide inclusive and cost-efficient employee benefits? 

Marsh helps businesses provide employee benefits from as little as one employee with: 

  1. Locking in costs with fixed-rate or capped-rate-increase contracts for multiple years, regardless of inflation and claims performance.
  2. Access to a comprehensive range of insurance lines through our global network and partnerships.
  3. Digitised benefits and administration of benefits for increased convenience. 

Speak to our consultants to find out how you can build smarter benefits to attract and retain a strong workforce.

Choose Select by Marsh to make your choice.

Health on Demand 2025 is a study designed to help employers of all sizes globally understand their employees’ health and well-being challenges and needs in today’s evolving landscape. It provides insights and guidance to help employers invest in their people’s health and well-being with confidence.