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How employers can transform benefits through digital solutions

By addressing the growing gap between employee expectations and the current state of healthcare provision, organisations can foster a healthier, more engaged workforce.
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By Gretchen Masters , 

Head of Advisory, Australia, Mercer Marsh Benefits

15/07/2025 · 3 minute read

As organisations seek to address the diverse health challenges faced by their employees, a range of innovative digital health solutions has emerged to provide effective support and enhance overall wellbeing. The benefits of adopting a digital approach can:

  1. Provide employers with a wealth of insights to help you to get ahead of emerging risks and drive continuous improvement of your benefits and wellbeing programs.
  2. Empower employees to personalise their benefits package. Employees who can tailor their benefits packages report much higher levels of satisfaction and understanding of their benefits. This personalisation fosters a sense of care and support from employers.
  3. Improve equity of access and outcomes. For example, employees are delaying seeking healthcare due to cost, competing life priorities and inability to take time off work. Employers must consider equitable access when designing benefits programs to ensure inclusivity and support for all employees1.

Innovative digital health solutions available to employers include:

  • Preventative screenings: Tailored health checks for different age groups to promote proactive health management and reduce delays in accessing care.
  • Telemedicine and telehealth apps: Platforms that facilitate remote consultations between patients and healthcare providers, including virtual doctor visits and online mental health support. These can be supported by prescription delivery.
  • Targeted health support: Programs that support users through specific life stages and health concerns. For example, programs to improve sleep hygiene or provide personalised advice through menopause.
  • Triage tools: Applications that help users to assess their illness or injury and identify the most appropriate care pathway.
  • Health and wellbeing programs: Tools that help users to manage their overall health and wellbeing, including nutrition apps, fitness tracking, medication reminders, stress management tools, and sleep tracking.

How Mercer Marsh Benefits can help you

There’s no doubt that digital is the way of the future. Here are some of the ways Mercer Marsh Benefits can help you to bring your digital health and wellbeing benefits to life:

  1. Strategy and roadmap design: Before you can modernise your benefits offering, you need to define your desired workforce and understand their needs. We can facilitate workshops to achieve a shared understanding among your leaders and co-design your strategic plan.
  2. Analytics and benchmarking:  Drive informed decisions using a combination of tools to assess your current offerings and benchmark against other organisations.
  3. Program design and implementation:  We can convert your strategy into action via program design, provider selection, digital tools and communication plans.
  4. Implement the Benefits You App: This is a digital front door that consolidates all of your digital benefits and communications.
  5. Preferred partnerships: Leverage our carefully curated network of providers to achieve efficiencies and ensure quality.

The integration of digital health solutions into employee benefits programs is not just a trend; it is a necessity. By addressing the growing gap between employee expectations and the current state of healthcare provision, organisations can foster a healthier, more engaged workforce. Embrace innovation, invest in your people, and position your organisation as a leader in employee wellbeing.

 

1 Mercer Marsh Benefits, Health on Demand Report 2025.

 

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This publication is not intended to be taken as advice regarding any individual situation and should not be relied upon as such. The information contained herein is based on sources we believe reliable, but we make no representation or warranty as to its accuracy. Marsh shall have no obligation to update this publication and shall have no liability to you or any other party arising out of this publication or any matter contained herein. Any statements concerning actuarial, tax, accounting, or legal matters are based solely on our experience as insurance brokers and risk consultants and are not to be relied upon as actuarial, accounting, tax, or legal advice, for which you should consult your own professional advisors. Any modelling, analytics, or projections are subject to inherent uncertainty, and any analysis could be materially affected if any underlying assumptions, conditions, information, or factors are inaccurate or incomplete or should change.

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